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Eighteen months ago, Butn’s board emphasised the need for cost optimisation to more effectively manage escalating operational costs. The company had not yet reached financial sustainability, prompting a focus on reducing labour costs to improve profitability and operational efficiency.
Nick Maait, Head of Engineering at Butn, was responsible for leading the company’s transition to an outsourced team. Drawing from experience across his career, he had encountered several challenges with outsourcing, including cultural mismatches, timezone difficulties, lack of engagement from offshore teams, and increased management overhead, which made him initially hesitant about outsourcing at Butn.
He knew that if he wanted to make Butn’s outsourcing endeavours successful, finding the right provider was crucial. Butn needed a partner capable of addressing these challenges while ensuring steady integration, strong collaboration, and high-quality output to effectively support the engineering team.
Teamified worked closely with Butn to ensure the right talent was brought on board. The initial hire was a skilled engineer, carefully selected based on technical expertise, adaptability, and engagement. This engineer supported Butn’s development efforts and quickly adapted into workflows alongside the in-house team.
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As Teamified became more familiar with Butn’s business, its hiring process became increasingly efficient. The recruitment team actively sought feedback, refined selection criteria, and made swift adjustments based on hiring challenges and talent availability. This iterative approach significantly reduced hiring time from weeks to just days while maintaining a high standard of quality.
What began with a single engineer in 2021 has expanded to a team of seven members across various functions, including solutions architecture, Salesforce development, and operations support. Rather than simply filling positions, Teamified addressed key concerns by ensuring a strong cultural fit, aligning candidates with Butn’s technical requirements, and streamlining the hiring process. Their flexible and accommodating approach fostered trust, ensuring that Butn’s outsourced team integrated smoothly with its in-house operations.
Since partnering with Teamified in 2021, Butn has built its high-performing outsourced team in the Philippines and India, increasing engineering efficiency ever since.
Key outcomes from the partnership:
Initially skeptical about outsourcing, Butn sought a solution that wouldn’t compromise quality or team cohesion. Through a collaborative process, Teamified helped Butn grow efficiently, accelerate delivery, and build a robust engineering team. Butn’s success with Teamified shows that outsourcing, when done right, can be a strategic advantage for businesses - one that continues to support Butn’s long-term success.
Teamified helps you build cost-effective, high-performing teams that drive growth. Speak with one of our experts today.
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